MARY KATRANTZOU

If you are looking for a hottest designer in 2013, it would undoubtedly have to be Mary Katrantzou.

Have you guys seen her collection? Mary Katrantzou has been the most conspicuous collection in luxury multi-stores for sometime. And as if to increase its attention, it showed a collaboration work with Moncler recently as FW13 Moncler M collection. Not sure if it's a great success as Moncer X Sacai collaboration work(Moncler S), but it sure is experimental.

<FW13 Moncler M Collection>

All images from Moncler.com

And suddenly, street fashion in Paris and Milan was dominated with Mary Katrantzou Ready to wears. 

Then who is this Mary Katrantzou anyway?

 

Mary Katrantzou was born in 1983 in Athens, Greece who now lives and works in London. She was born to a very fashion forward family with her mom as interior designer and father trained textile engineer.

Firstly, she moved to US in 2003 to attend Rhode Island School of Design to study architecture. After that, she transferred to Central St. Martins where she completed both her Bachelor’s and Master’s degree. In 2008 on her graduation show, she already have achieved her recognition enough to open the show. After the great show, her collection was nominated for the Harrods and the L’Oreal professional award. And thanks to her sponsorships, her first Pret-a-Porter Collection was finally shown in FW2008 London Fashion Week.

Mary’s signature look can be described to be inspired by her interior sense and trompe-l’oeil. (*trompe-l’oeil : An art technique that uses realistic imagery to create the optical illusion that depicted objects exist in three dimensions-wikipedia) It started with the heavy jewelry on jersey-bonded dress, which gave the illusion of wearing a heavy necklace. Her first collection was a huge success even with a very small collection(only had nine dresses in the collection) and huge buyers like Browns, Joyce and Colette were all over her.

And now, you can literally see her collection everywhere. Over 200 high-end luxury fashion shops carry Mary Katrantzou and is known as a few designer brand that was sold out after a few days of its release. Nobody can doubt that she is the hottest designer these days.

Autumn Winter 2013 Cult Classics on MATCHESFASHION.COM

And for S/S 2014 collection, footwear inspired Katrantzou. Katrantzou ripped the shoe apart and reinvented it as a total look. The details of footwear became decorative means to outline the female form.

My favorite looks from S/S 2014 Mary Katrantzou Collection

images from official Mary Katranzou website

Innovative as she is, how can we not wait for her next move?

Love, Victoria